Jacob & Co. Watch Guide: Everything You Need to Know

If you’ve ever seen a Jacob & Co. watch on a celebrity’s wrist, you know it makes a statement. These pieces blend crazy design with real watchmaking skill, and they’ve become must‑have items for collectors who want something louder than a classic Rolex.

What Makes Jacob & Co. Unique?

Founded by Jacob Arabo in the early 2000s, the brand started in New York’s hip‑hop scene. Arabo turned his love for flashy jewelry into watch cases, adding diamonds and bold colors that weren’t typical in Swiss watchmaking. Over time, the company moved its production to Switzerland, marrying that street‑style flair with Swiss movement quality.

Two things set Jacob & Co. apart: the eye‑catching aesthetics and the engineering behind the scenes. Whether it’s a huge bezel full of jewels or a complicated tourbillon, the brand doesn’t shy away from technical challenges. That mix of art and mechanics draws both fashion fans and serious horology enthusiasts.

Top Models to Watch (Pun Intended)

Epic X – This is the model that put Jacob & Co. on the map. It features a massive 18‑carat gold case, multi‑colored gemstones, and a huge chronograph layout. It’s a conversation starter, not a subtle time‑keeper.

Astronomia Series – If you love moving art, these watches have a 3‑dimensional celestial display that spins like a tiny galaxy. The Astronomia Tourbillon even includes a floating globe that orbits the watch dial.

Five Time Zone – Perfect for jet‑setters, this piece shows the time in five major cities at once. The design stays true to Jacob & Co.’s bold vibe with a chunky case and bright accents.

Each model comes in variations—gold, platinum, titanium, and multiple dial colors—so you can pick a look that matches your style.

How to Spot a Fake

Because Jacob & Co. watches are pricey, knock‑offs are common. Here are quick checks:

• Serial number: Authentic pieces have a laser‑etched serial inside the case back. The number should match the paperwork.
• Weight: Real gold or platinum feels heavy. Light‑weight fakes often use cheaper alloys.
• Movement: Open the case back (or have a professional do it). A genuine Jacob & Co. uses a Swiss‑made automatic or manual movement with visible decorations.
• Finish: Look for flawless polishing and clean gemstone settings. Badly set stones or uneven polishing are red flags.

Buying Tips

Buy from authorized dealers or reputable auction houses. If you shop online, insist on detailed photos of the serial number, movement, and case back. Ask for the original warranty card; it’s a strong proof of authenticity.

Consider your budget: entry‑level Jacob & Co. watches start around £15,000, while limited editions can exceed £200,000. Decide if you want a piece you’ll wear daily or a collector’s item you’ll keep in a safe.

Care and Maintenance

Treat a Jacob & Co. watch like a piece of jewelry. Wipe the case and bracelet with a soft cloth after each wear to remove sweat and dust. For water‑resistant models, follow the depth rating—most aren’t meant for deep diving.

Schedule a professional service every 3‑5 years. The Swiss movement needs cleaning, and the gemstones should be inspected for loose settings.

Store the watch in a soft pouch or a watch box with a watch‑winder if it’s an automatic. This keeps the movement lubricated and the watch ready to go.

Jacob & Co. watches aren’t just time‑keepers; they’re bold statements that blend fashion, art, and engineering. Whether you’re buying your first piece or adding to a collection, knowing the brand’s history, spotting fakes, and caring for the watch will help you enjoy it for years to come.